Ian Salter – Business Broker

With over 20 years of experience as a business broker, Ian Salter has built a reputation for integrity, clear communication, and exceptional negotiation skills. He began his career selling smaller businesses — the kind with tight margins and even tighter timeframes — using those early years to sharpen his instincts and learn the ropes from the ground up.

Ian quickly found his niche in franchised food and café sales, playing a key role in establishing Benchmark’s franchise sales division. Over time, he transitioned into higher-value sectors, specialising in the sale of import/wholesale distribution businesses and manufacturing operations — industries where his deep understanding and strategic insight bring real value to his clients.

Drawing on his background as the former owner of an aluminium fabrication business, Ian brings a practical, hands-on approach to complex transactions. His clients regularly comment on how easy he is to work with — professional, never pushy, and always focused on outcomes that work for both parties.

Ian is a multi award-winning broker, though he no longer seeks recognition through awards — preferring instead to let his results and reputation speak for themselves. A broker who has truly seen it all, he even once listed and sold a 120-acre private island — a deal as memorable as it was unique.

If you're looking for a seasoned broker who knows the market, understands business operations, and will handle your sale with care and professionalism, Ian Salter is someone you want on your side.